Back to news
30th January 2019

PL19 – AUGMENTED REALITY

The day before launch we teased our lineup…

Flyers were handed out in Manchester, Liverpool and London, which allowed people to enter our augmented reality world and discover clues as to the PL19 lineup.

Did you figure out the clues?

Related Articles

Fri 31st May

RECYCLE YOUR CUPS!

Smirnoff, the world’s most popular vodka brand, is proud to be the official vodka partner of the biggest festivals across Europe this summer. We’re coming to Parklife this year to bring you good times vibes, great drinks and our brand-new product, Smirnoff Infusions. Make sure you check out the Smirnoff Ice Slushy Bar – where...

Read More
Wed 29th May

Smirnoff Ice’s 20th Birthday

To celebrate Smirnoff Ice’s 20th birthday this year, we’re inviting you an exclusive Smirnoff Ice Slushy bar at Parklife festival this summer! Smirnoff has created a limited-edition Smirnoff Ice Slushy drink, which you can get your hands on at our diner while we celebrate Smirnoff Ice’s birthday in style!

Read More
Wed 22nd May

SMIRNOFF INFUSIONS

Introducing Smirnoff Infusions. Smirnoff Infusions is a delicious and refreshing lower ABV spirit served with soda. Infusions is made with real fruit and comes in two delicious flavours: Raspberry, Rhubarb & Vanilla and Orange, Grapefruit & Bitters. Available on all main volume bars at Parklife Festival this summer.

Read More